The Badasstastic Blog

Why Protein is Important

We are proud to provide a powerful little protein cookie that packs a nutritional punch. Badass Power Cookie is enjoyed by badasses around the country to fuel their badassery. The key to the effectiveness of Badass Power Cookie is that it is protein dense. So what is protein, and why is it so important?


What is protein?

Protein is an essential macronutrient that your body uses to build and repair tissues. Protein is composed of amino acids, eight of which are not produced by the body and must be provided by food. These amino acids are constantly broken down by our body, so we need to consume protein every day to give our bodies the amino acids they need to make new proteins.


Why is protein important?

Every cell in your body is comprised of protein; in fact, the hair and nails on your body are mostly protein. As stated above, protein is used to build and repair tissue in the body. It is essential for making body chemicals such as hormones, and is the building block of the muscles, cartilage, bones, skin, and blood.


How can I benefit from a high-protein diet?

A diet rich in protein has many benefits, including:
  • Building muscle faster
  • Maintaining a healthy weight
  • Speeding post-exercise recovery time 
  • Making you feel fuller for longer
When you are looking for a protein-packed cookie, look no further than Badass Power Cookie. Our delicious protein cookie now comes in three delicious flavors: oatmeal raisin, chocolate spice, and berry! Try them today.

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